.

Client

Sectorlight

Project

Global Branded Residences

Deliverables

Website Design User Experience

Development

External

Client

Sectorlight

Project

Global Branded Residences

Deliverables

Website Design User Experience

Development

External

Client

Sectorlight

Project

Global Branded Residences

Deliverables

Website Design User Experience

Development

External

The redesign of Global Branded Residences’ digital presence was a study in restraint, refinement and quiet authority. The objective was to distill twenty years of expertise in branded residential developments into a website that feels as considered and precise as the advisory it represents — while achieving a distinct, editorial look and feel that sets GBR apart in a traditionally corporate landscape.

The redesign of Global Branded Residences’ digital presence was a study in restraint, refinement and quiet authority. The objective was to distill twenty years of expertise in branded residential developments into a website that feels as considered and precise as the advisory it represents — while achieving a distinct, editorial look and feel that sets GBR apart in a traditionally corporate landscape.

EDITORIAL BY DESIGN A refined visual language rooted in structure, rhythm and restraint — elevating consultancy to a crafted experience.

EDITORIAL BY DESIGN A refined visual language rooted in structure, rhythm and restraint — elevating consultancy to a crafted experience.

EDITORIAL BY DESIGN A refined visual language rooted in structure, rhythm and restraint — elevating consultancy to a crafted experience.

DIGITAL STORYTELLING Every page is treated as a considered composition — more like a spread in a beautifully art-directed publication than a traditional web interface. The flow is narrative, not functional; the structure invites exploration rather than demanding action.

DIGITAL STORYTELLING Every page is treated as a considered composition — more like a spread in a beautifully art-directed publication than a traditional web interface. The flow is narrative, not functional; the structure invites exploration rather than demanding action.

DIGITAL STORYTELLING Every page is treated as a considered composition — more like a spread in a beautifully art-directed publication than a traditional web interface. The flow is narrative, not functional; the structure invites exploration rather than demanding action.

Each page serves as a chapter in the GBR story; from its global impact and strategic partnerships to its market‑led approach and bespoke services. Complex consultancy work is translated into clear, engaging content blocks that feel human and refined.

Each page serves as a chapter in the GBR story; from its global impact and strategic partnerships to its market‑led approach and bespoke services. Complex consultancy work is translated into clear, engaging content blocks that feel human and refined.

Each page serves as a chapter in the GBR story; from its global impact and strategic partnerships to its market‑led approach and bespoke services. Complex consultancy work is translated into clear, engaging content blocks that feel human and refined.

BUILDING TRUST Design details — from type to transitions — reinforce GBR’s role as a high-level, highly trusted advisor.

BUILDING TRUST Design details — from type to transitions — reinforce GBR’s role as a high-level, highly trusted advisor.

BUILDING TRUST Design details — from type to transitions — reinforce GBR’s role as a high-level, highly trusted advisor.

QUIET CONFIDENCE A meticulous grid, elegant typography and tonal balance build a quiet, confident visual rhythm. The aesthetic avoids the noise of trend-driven design, focusing instead on enduring elegance and brand integrity.

QUIET CONFIDENCE A meticulous grid, elegant typography and tonal balance build a quiet, confident visual rhythm. The aesthetic avoids the noise of trend-driven design, focusing instead on enduring elegance and brand integrity.

QUIET CONFIDENCE A meticulous grid, elegant typography and tonal balance build a quiet, confident visual rhythm. The aesthetic avoids the noise of trend-driven design, focusing instead on enduring elegance and brand integrity.

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Get in touch

Stay in the loop with occasional updates on my availability and portfolio, or if forms aren’t your thing, feel free to drop me a line directly!

Enquiries: info@thisiskarol.com

Karol Bednarczyk ©2025

Get in touch

Stay in the loop with occasional updates on my availability and portfolio, or if forms aren’t your thing, feel free to drop me a line directly!

Enquiries: info@thisiskarol.com

Karol Bednarczyk ©2025

Get in touch

Stay in the loop with occasional updates on my availability and portfolio, or if forms aren’t your thing, feel free to drop me a line directly!

Enquiries: info@thisiskarol.com

Karol Bednarczyk ©2025